“Sustainability” is so last year. Here’s What’s New

This week, Real Leaders is at the Sustainable Brands New Metrics ’19 event in Philadelphia. We explored the growing range of tools and tricks needed to keep up with demand for next-level goals such as plastic-neutrality, 100% circularity and properly quantified social and product impacts. Here are the main trends you need to know. How are companies chipping […]
Do You Have a Winning Business Strategy? 5 Questions to Ask

Far too many organizations design their strategy with antiquated approaches designed to make everyone feel good, and then fail to implement anything meaningful. To avoid yet another year of wasted strategic planning, organizations must let go of myths that muddy their ability to develop a winning business strategy. Too often, business executives pursue strategy “black […]
Turning Passion into a Lifesaving Patent

Kim Highfield is a lifelong entrepreneur and founder of SportPort — a producer of women’s athletic apparel. After becoming aware of the potential dangers of cellphone radiation, she developed a patent for protective pockets in clothing that blocks electric and magnetic fields (EMF). Her technology recently went national and proves that intelligent design, paired with […]
The Man Who Brought Silicon Valley Innovation to Law Enforcement Intelligence

Each day, throughout the United States and around the world, teams of law enforcement personnel strive to serve their communities by providing much needed, sometimes life-saving services. Despite the data-rich environments they work in, they don’t always have the proper resources to turn these insights into active crime-fighting or community building projects. The current age […]
3 Key Leadership and Innovation Lessons From Airbnb

Business success is easy; you just have to meet your customers’ needs more effectively and consistently than your competition. At least that’s the idea. In reality, meeting customers’ needs is far from easy. The challenge starts with understanding what customers actually want and need, then taking it a step further to anticipate unmet, unstated needs. […]
How to Lead in the New Relationship Economy

Even in the digital age of high tech and low touch, customers still seek genuine caring and personal attention. In fact, the disruptive force happening today in business is relationship building. Here’s how to attain meaningful, lasting relationships. One of my biggest pet peeves as a business owner is when I meet a customer who […]
Lush Cosmetics Investing in Farmers

This cosmetics company has laid some non-carbon footprints worth following. When you walk into any of the 931 Lush stores spread across 49 countries, you’re immediately tantalized by colors and flavors you can only imagine before you’ve tried them with names like Moroccan Argan, Ugandan Moringa and Indonesian Illipe. These ingredients are mixed together with […]
Nike Steps to Erase Carbon Footprint

Nike is pledging zero waste to erase its carbon footprint Nike’s new European distribution center in Ham, Belgium is powered by 100% renewable energy. All 1.5 million square feet of the new facility, known as the Court, are powered by locally generated wind, solar, geothermal, hydroelectric, and biomass sources. This is part of Nike’s sustainability […]
The Global Climate Strike Demanding Action

On September 20, three days before the UN Climate Summit in NYC, young people and adults will strike all across the US and the world to demand transformative action be taken to address the climate crisis. To learn more, sign up to host a strike, or receive updates check out: strikewithus.org In the US, youth […]
A Successful Executive Team Is More Than the Sum of Its Parts

A successful executive team is often more — or less — than the apparent sum of its parts. Put yourself in a CEO’s chair for a moment. You have an opportunity to select the members of your top leadership team from a neat pile of resumes. You scan each one, noting their experience, their accomplishments, […]