Twitter Co-Founder: Five Tips for Non-Profits
Giving back is the future of capitalism, according to Biz Stone. That’s why as Twitter’s co-founder, he hired a CSR officer before any sales people, and is now focused on his own foundation. He also seeks new ways to use technology to help society. Here he offers advice on how non-profits can use technology to […]
Women Hold Up Half The Sky! (but occupy less than a quarter of MBA seats)
Twenty percent of the current Oxford Executive MBA class are female – a figure pretty much in line with many leading business schools but one which falls short of the parity to which most schools aspire. The reasons for women’s lower MBA participation rates are much discussed, as are mechanisms to address it, but the gap […]
Statistical Poison in Leadership
“Statistics provides an obsessional defense against the terror of choosing.” (L.J. Neilson MD). A distribution of probabilities is enormously useful in scientific exploration, in narrowing options, and sometimes in discarding unpromising paths. In leadership, however, it can be fatal. Leading an organization, by definition, includes making choices in the face of uncertainty. Uncertainty means that […]
How Reputations Are Won And Lost In Modern Information Markets
A new white paper by the Saїd Business School at the University of Oxford identifies challenges and opportunities for practitioners and policy makers. Democratisation of online information, always-on media and the proliferation of audiences creates distorting effects that are not well understood, according to a new white paper published by the Oxford University Centre for Corporate Reputation at […]
GE: The World’s Oldest Startup on Effective Marketing
General Electric CMO Beth Comstock (above) believes marketing is about seizing opportunities. That’s why she’s constantly on the lookout for innovation, driving GE’s partnerships in healthcare and clean energy. It’s why today’s GE is utilizing video and social media to tell a global story with a local accent, and why tomorrow’s will see the integration […]
Which Countries are Greenwashing and Why?
New research into firms’ symbolic and substantive CSR practices has shed light on differing expectations of the role of business in society. The extent to which companies meet their CSR promises depends on national attitudes to competition and individualism says Oxford academic Thomas Roulet. The assumption that corporations say one thing and do another when it […]
Why No One Wants to Hire You – and What You Can Do About It
No one really wants to hire you… not really. I’m not being mean. I am just stating the obvious. And believe me it’s not you. No one in business wants to hire anyone if they can possibly avoid it. That’s the reality… and I know this sounds harsh… but the sooner we face it the […]
20 Student Teams Race to Design the Car of the Future
Global automotive supplier Valeo today named the 20 teams shortlisted by its experts to compete in the second round of the Group’s global innovation challenge. The global competition is open to student around the world, who are encouraged to design and develop automobile products or systems that will revolutionise the car. The participating teams represent […]
Google’s Eight Pillars of Innovation
How does a company like Google continue to grow exponentially while still staying innovative? Susan Wojcicki, Google’s Senior Vice President of Advertising, discusses some of the processes and principles in place to make sure that the company doesn’t get bogged down in the past as it keeps moving forward. The greatest innovations are the ones […]
Is This the End of the Billion-dollar Megaproject Disaster?
The number and costs of megaprojects are so large, and the penalties of failure so catastrophic, that there are signs that governments and private companies may at last be beginning to insist on better governance of these billion-dollar ventures, and to use academic research into the failures of megaproject management to improve practice, believes major […]
