Ethics & Responsible Business

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What decisions will you make today will impact the environment or society?

See conversations with:

1. Patagonia’s Vincent Stanley, reveals their business model came from how Patagonia stuck true to their mission

2. Jonathan Keyser Founder/CEO is trying to transform one of the most cut-throat industries in the world; commercial real estate

3. Matthew Weatherly-white who helps identify the difference between business used as a force for good vs. bad

4. Ep. 36 features Robert Acton, the CEO of Cause Strategy Partners who discusses board seat placement, managing pushback, setting a vision, and inspiring a shared vision.

5. Stuart Williams who claims you can profit & make a difference at the same time

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Creating A Market Presence

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Marketing can make or break a business in its early stages. In today’s day in age, there’s no reason your startup can’t get recognized. Listen to the entrepreneurs and marketing experts who have been there before:

1. Alex Mcintosh, Founder/CEO Thrive Natural Care, “If you went into a store and looked at a shelf, there were no men’s skincare products that were mission-driven.”

2. Sadrah Schadel, Co-founder No Evil Foods, “being able to lead and communicate what our mission and purpose is has been very important.”

3. Jeff Jordan, Founder of Rescue Agency, “What is the actual change that will happen? How will that fit into their lives?”

4. Simon Mainwaring, Founder/CEO We First, “drive growth through purpose.”

5. Nik Ingersoll, CMO of Barnana, “that section of the grocery store is the most crowded so that’s why we decided to make these pouches to differentiate ourselves from the others.”

 

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Getting Investors to Invest In Your Startup

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Learn why and what these investors are looking for out of entrepreneurs and their companies.

1. Justin Motika, Vice President of Advantage Capital, “we’re looking at job creation and the impact those opportunities will have on the local areas.”

2. Jennifer Kenning, CEO of Align Impact, “Consumers control the bottom-line. Millennials and women are controlling this.”

3. Eva Yazhari, CEO Beyond Capital, “Overall we’re looking for details on the business model, mission behind the model, management team, and metrics to know how they are scoring themselves.” 

4. Erika Karp, Founder & CEO of Cornerstone Capital, “it’s the new company’s who are the engine that drives global economic recoveries.”

5. Real Leaders Angel Tank, a shark tank for social entrepreneurs held in San Francisco, CA that features 5 investment-ready social entrepreneurs who pitch to impact investors.

 

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Family Business

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According to Conway Center for Family Business, Family businesses are the backbone of the American economy, consisting of 64% of the gross domestic product (GDP), employing 62% of the workforce, and responsible for 78% of all new hires.

Family owned and operated businesses are less likely to fire employees regardless of financial performance.

See interview with :

https://www.npr.org/2017/08/07/531097687/five-guys-jerry-murrell

 

 

 

 

 

 

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Practicing Mindfulness & Seeking work-Life-Balance

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What are you chasing? Many leaders we interviewed reached a point in their life, a crucible, that changed their career trajectory. Whether it was living in a different developing country, understanding their core values and skills, or a traumatic experience that shaped a new perspective, they are now in pursuit of a healthier work-life balance for themselves and their stakeholders.

Watch and Listen:

1. Jonathan Keyser Founder/CEO who made a lot of money in a ruthless commercial real-estate culture until he listened to a speaker at a conference who flipped his mindset.

2. Shawn Agosta, who after several unfulfilling jobs built his own sustainable drywall company.

3. Hydroflask’s GM, Scott Alan who shares what led him to leave Silicon Valley to join Hydroflask.

4. John Replogle, CEO of One Better Ventures who started at Guinness and took a “spear to the heart” when he came to the realization that he needed a career and life change towards more purpose.

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Diverse Funding & Financing Strategies (loans/debt, equity, crowdfunding, and customers)

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Funding can come in many different ways for startups. If your pitch provides strong evidence of a return on investment the funding will come from the right investors. Investors are also increasingly using ESG and Certified B-Scores to assess strong governance which correlates to financial performance.

Jump to:

1.Barbara Minuzzi, a Brazilian immigrant venture capitalist who after facing discrimination at the workplace came to America and raised millions in venture capital.

2. Lisa Kurtis who at 21:34 explains how she raised $10million from “literally every capital source you can think of.”

 

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Practicing Mindfulness & Seeking work-Life-Balance

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What are you chasing? Many leaders we interviewed reached a point in their life, a crucible, that changed their career trajectory. Whether it was living in a different developing country, understanding their core values and skills, or a traumatic experience that shaped a new perspective, they are now in pursuit of a healthier work-life balance for themselves and their stakeholders.

Watch and Listen:

1. Jonathan Keyser Founder/CEO who made a lot of money in a ruthless commercial real-estate culture until he listened to a speaker at a conference who flipped his mindset.

2. Shawn Agosta, who after several unfulfilling jobs built his own sustainable drywall company.

3. Hydroflask’s GM, Scott Alan who shares what led him to leave Silicon Valley to join Hydroflask.

4. John Replogle, CEO of One Better Ventures who started at Guinness and took a “spear to the heart” when he came to the realization that he needed a career and life change towards more purpose.

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Diverse Funding & Financing Strategies (loans/debt, equity, crowdfunding, and customers)

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Funding can come in many different ways for startups. If your pitch provides strong evidence of a return on investment the funding will come from the right investors. Investors are also increasingly using ESG and Certified B-Scores to assess strong governance which correlates to financial performance.

Jump to:

1.Barbara Minuzzi, a Brazilian immigrant venture capitalist who after facing discrimination at the workplace came to America and raised millions in venture capital.

2. Lisa Kurtis who at 21:34 explains how she raised $10million from “literally every capital source you can think of.”

 

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The Business Case for Sustainability

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Can businesses step away from a transactional mindset and redefine its bottom-line? Some experts suggest a way to evaluate a companies performance is through its triple-bottom-line (TBL); incorporating people, planet, and profit into their accounting framework.

Hear from:

1. Matthew Weatherly-white, Founder/CEO of Caprock on distinguishing “good” businesses from “bad”.

2. Jed York, CEO of the San Francisco 49ers, “we haven’t seen anything where we will not be operating at peak performance or spending more money than we would have otherwise.”

3. Tony Arnerich, Founder/CEO Arnerich-Massena on ESG, “it was very difficult for [investors] to understand the concept that it was still investing first and not philanthropy.”

4. Clinton Maloney, Head of Sustainability Incorporation at PwC, “pursuit of meaning is where it’s at.”

5. Jared Meyers, Founder of Florida For Good, “why don’t [businesses] go be proactive in it now? The market will appreciate you for it.”

6. John-Paul Maxfield the Founder and CEO of Waste Farmers who believes long-term thinking fundamentally solves the needs of social and environmental problems

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Leadership, Communication, and Storytelling Skills

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What is your sentence? Why does your company exist? What is the legacy you want to leave?

When we think of leadership, communication, and storytelling it’s important to remember how interconnected they are.

Watch:

1. Simon Mainwaring, Founder/CEO of We First, “Be a mission with a company, not a company with a mission.”

2. Jed York, CEO of San Francisco 49ers, “You see leaders who aren’t willing to fail in order to have success, and I think that’s one of the downfalls in leadership today.”

3. Jeff Jordan, Founder of Rescue Agency, “We try to tell stories that change people.”

4. Adia Barnes, Head Coach of the University of Arizona Women’s Basketball Team, “Managing people is the hardest thing because not everyone is always happy.”

5. Erik Anderson, Executive Chairman of Top Golf, “A leader brings people together around purpose.”

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