74 REAL-LEADERS.COM / WINTER 2022 LEADING LEADERS 75 MONEY 76 CLIMATE ACTION 78 SOCIAL IMPACT 74 INNOVATION & TECHNOLOGY 80 INVESTING Innovation & Technology Helping Blind People Navigate Public Transit Waymap aims to expand travel options for blind and visually impaired people with step-by-step audio directions that it says are accurate up to 3 feet throughout a trip. What’s-next economies,getting future-ready,and visionary thinking An app designed to help visually impaired or blind pedestrians use public transit has debuted at a Washington subway. Waymap expands travel options for blind and visually impaired people with step-bystep audio directions that it says are accurate up to 3 feet throughout a trip. The app does not use GPS and can operate regardless of cell phone signal strength indoors or outdoors. It loads detailed mapping data onto a smartphone and uses motion sensors on the phone to offer precise directions. Advocates for the blind, Washington's transit system Metro, Verizon Communications, which provided support through its start-up accelerator program, and the app's founder are keen to promote and scale their world-first idea. "Mobility is not a luxury,” says Waymap founder and CEO Tom Pey, who is blind and argues that other apps are not precise enough. "It is, in fact, a human right." Blind travelers often use a small number of routes from home because they are relying on memory to get around and they lack confidence, Pey says. "Instead of 2.5 routes, you can now do 25 routes, 250 routes," Pey said. "This will allow more people to become more independent — not to have to rely on family and friends — and use public transport like everyone else." Waymap will be deployed in phases with the goal of deploying the app at up to 30 Metro train stations and nearly 1,000 bus stops by September and across the entire Metro system by early 2023. "It’s part of our mission to make Metro accessible to all people at every walk of life," says Metro CFO Dennis Anosike. Pey hopes other people in Washington without visual disabilities will eventually use the app to help refine directions and improve the maps. "You're actually donating your steps to a blind person," he says. n David Shepardson is a writer for the Thompson Reuters Foundation, covering the Federal Communications Commission, vehicle manufacturing, and other regulatory issues.
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