Winter 2022

62 REAL-LEADERS.COM / WINTER 2022 CEO SUCCESS By Lauren Buchan 6 Leadership Tips fromTop Female Founders and CEOs In the wake of research from Harvard Business Review, which discovered that women can be better leaders in times of crisis, Real Leaders has highlighted leadership lessons from female founders and CEOs who are at the top of their game. 2. SusanWojcicki CEO, YOUTUBE Quote: "Rarely are opportunities presented to you in a perfect way, in a nice little box with a yellow bow on top. 'Here, open it; it's perfect. You'll love it.' Opportunities — the good ones — are messy, confusing, and hard to recognize. They're risky. They challenge you." Why it Works: A successful leader should distinguish the difference between an opportunity that is worth seizing and could yield results, from an opportunity that isn’t aligned with the organization’s beliefs or will not benefit the business. Pro Tip: Keep up to date with industry trends and insights to stay ahead of the game by: • Subscribing to relevant publications • Setting Google Alerts for key industry terms • Joining groups and associations within your niche • Following other industry experts on social media. 1. Karen Young FOUNDER, OUI THE PEOPLE Quote: "The simplest time management skill as an entrepreneur comes down to understanding what’s most important and knowing that it can change by the day or by the hour.” Why it Works: Learning how to manage your time effectively can help you feel more relaxed, focused, and in control. Pro Tip: Too many emails? A study found that one in three office workers suffers from email-related stress. Practice the “4 Ds” to avoid an anxiety-inducing email inbox: • Delete — old emails, emails with no value, spam, etc. can all be deleted. • Do — complete any action from an email that is urgent or where the task can be completed quickly. • Delegate — if the email can be better dealt with by someone else, delegate it. • Defer — set aside time later to respond to emails that may take longer to deal with.

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