If you want to exist as a company in the future, you have to go beyond. You actually have to make a positive contribution.” – Paul Polman, CEO


Vision: A global company selling fast-moving consumer goods. Their purpose is to make sustainable living commonplace.

Action: Unilever’s strategy for sustainable growth: A purpose that is simple but clear – to make sustainable living commonplace. They are changing the way they do business.

The Unilever Sustainable Living Plan: Launched in 2010, the plan will drive value to their business, people and consumers.

Sustainable growth: their progress: their purpose has inspired innovation, new ways of doing business and purposeful brands. They are proving that responsible business is good business.