Industry: Creative Agency
Mission: Offers social marketing services to government, non-profit and corporate organizations, to promote healthy living. They help to create campaigns that focus on tobacco, obesity, violence, and alcohol prevention and drive health behavior change. Currently develop, implement, and evaluate over 100 campaigns in 20 states and provinces across North America.
What quote best exemplifies your company?
“Rescue is best exemplified by our mission statement: We make healthy behaviors easier and more appealing.”
We serve over 22 states, federal agencies and non-profits by developing health communication campaigns that address issues like reducing tobacco use among youth and adults, promoting fresh foods, physical activity and after-school programs within at-risk communities, and creating programs to curb binge drinking and prevent opioid use disorder.
How is your product or service having a positive social and/or environmental impact?
Rescue is a behavior change marketing agency that focuses exclusively on marketing to cause positive social change. Our campaign efforts use progressive behavior change strategies that change health knowledge, policy and norms across tobacco, nutrition, and substance use issues in communities across North America. And as a B Corp & Benefit Corporation we practice triple bottom line principles.
For example, since 2017, Rescue has led a statewide campaign in CA to improve healthy eating & physical activity among Low SES, multicultural families. After 3 years of leading a 24/7 youth engagement effort, the Comprehensive Tobacco-Free Schools bill became law in March 2019, protecting over 958,250 students from tobacco & e-cigarettes. And, in 2018 Rescue launched the People’s Opioid Project offering evidenced based creative assets to county, state & federal health agencies as well as health care systems to proactively address the opioid epidemic by educating patients, doctors & parents.