Good Energy for Good Business
How eco-labelled renewable energy can power a sustainable economy. For a growing number of companies, electricity is a prime resource in the value chain. However, several global corporations have come under fire from the general public, shareholders and major NGOs with regards to energy procurement. The failure to adequately manage corporate energy can leave a […]
Creating Value for Society and The Environment
For many years, people lived by the motto: “The bigger the better.” For many people, shopping for the latest trends equals having a good life. Increasingly, the meaning of “the good life” is changing. Consumers want to know the impact of the goods they purchase on our planet and ourselves. Our conscious actions as consumers […]
5 Types of Sustainability Marketing Tactics Corporate Execs Need to Understand, and Utilize, Better
Sustainability marketing is a strange and special animal. To be effective, it needs to catch on among sustainability teams, that tend to be based on rigorous systems thinking, carefully and scientifically considering the whole picture before suggesting ways to improve it. And of course, sustainability marketing also needs to be as sexy and appealing as […]
